Blanche Bailly, Daphne Njei, Lady Ponce - How established artists influence the growth of new artists - Blackstyle

 Today on our 237 Showbiz insight, issue #01, we talk about how A-List Artists shape the growth of the 237 music industry. They influence the upcoming ones too! But before we dig in, let’s get up to speed on the definition of an “A-List Artist”.

WHO IS AN A-LIST ARTIST?

The phrase “A LIST artist” is commonly referred to musicians who have transcended from upcoming to established. They are normally very present in the micro aspects of the music industry.

They are Successful musicians who often produce and release music that broadly appeals to a wide audience. 

To become an A-List artist you must start from somewhere! You can’t be a pro without ever becoming a rookie. It takes growth for a music newbie to attain the matured and sustainable phase. We must set a datum level to build this post. Let’s look into how we can recognize growth in any upcoming artist.

RECOGNISING GROWTH IN ANY NEWBIE MUSICIANS

To spot growth in the career of newbie musicians, we should be able to find changes in their mindset and thier day-to-day activities.

The musicians will need to be able to put forth a lot of effort and learn about the music industry from reputable sources to avoid being duped

They will need to play gigs to grow their fan base and network within their local neighborhood. 

They must be able to perform at every venue within their niche, and grow a potential fan base. 

Once they have a sizable fan base, they must be able to extend their circle away from their homegrown and strive to be the top musician there. 

They must be able to work towards Selling tickets, CDs, and merchandise, build a sizable fan base, and start learning how to interact with their audience with time. 

They should be able to obtain the email addresses of their fans and invite them to join their social media handle or sign-up for their websites. 

They ought to be able to inquire regularly about how their fans’ quality of life has changed.

Now let us look into how A-List artists shape our 237 showbiz industry:

Daphne Njei - How A-List artists influence the growth of new artists - Blackstyle


HOW 237 A-LIST ARTISTS INFLUENCE THE GROWTH OF THE NEWBIE MUSICIANS

In focusing on the 237 Showbiz industry, it’s critical to remember that this impact can be both beneficial and negative, as well as direct or indirect.

POSITIVE INFLUENCES

Positively speaking, most A-list Musicians of the Cameroon Music Industry whose principles and virtues are good tend to be seen as role models to the musicians coming up in the industry. They imply to aspiring musicians that, they too can succeed with their core values intact.

A-list musicians are more visible to opportunities than up-and-coming ones. Other countries regard them as Titans of the Cameroon music business. As a result, our industry is respected and praised for its growth.

A-List artists also have the potential to launch a novice musician into the spotlight. Thanks to thier success and experience, they know the right buttons to press. They also know the right doors to know at the right time.

Additionally,

A-list performers like MR LEO, JOVI, TZY PANCHAK, MIC MONSTA, etc are already well placed to support emerging or new artists! 

They know the inner workings of the music industry. Thier insights can enlighten newbies while helping them cross over to the milky side.

Collaborations with A-List artists can give a newbie musician a fighting chance in this new music era.

Interested in learning about the benefits of collaborating with Musicians with a fanbase? Let us know in the comment section.

NEGATIVE INFLUENCES

Some established musicians in the Cameroon music industry are money minded. They extort money from the newbies especially when they ask for help.

 They do awful things just to live up to the unrealistic expectations they already have set 

A-list artists into drugs or any other social ills affect the community negatively. While the up-and-coming musicians eager to blow tend to accept them as role models. This pushes the newbie musicians in the 237 music industry to end up as bad influences themselves rather than archiving the original visions they had before coming across their role models.

Some of these music giants are so self-centered with egos through the roof.

Blanche Bailly- How established musicians influence the growth of new ones - Blackstyle


When all this manifest, then comes the effect we must deal with. Let’s look into a few of them below.

The Diy philosophy has been adopted in some form by the 237Showbiz industry, and many upcoming musicians now tend to hold fast to the “self-growth” approach to development rather than the “let’s hold hands” strategy. Courtesy of the industry’s worrying disloyalty to itself.

Over the years Cameroon has nurtured and raised a large number of talents. Some perished, while others grew. Despite the influence of well-known record labels, the younger generation does not appear to be headed toward the bright light that should be at the end of the tunnel.

Instead, they want to stabilize their careers through thier monopolized ecosystems. But still, we can say that the Cameroon music industry is going through a rapid period of transformation. More acts are coming up and even more determined than the last!

It might seem like we have drifted so much to a point of no return but there is hope. We all must make ourselves problem solvers and solution seekers. Let’s talk about solutions a bit in the coming section;

How should we resolve this?

Up-and-coming musicians must either construct a one-man guru quad or put together a dedicated group that will assist them in establishing themselves as prominent personalities in the industry. 

The up-and-coming artist must accept giving back to the community they represent as their prime obligation.

A list artist should learn to pass the torch. The 237 music industry is not a monarchy. They should pick retirement over dwindling like an overnight candle.

To prepare for retirement they need to groom thier successor.

Upcoming artists should understand that society owes nothing to them until they learn to give to society first. Thier sense of entitlement is annoying and only birth disgruntlement. Disgruntlement later turns to hate.

Upcomers should seek factual knowledge and avoid shortcuts. Looking for a quick shortcut to blow will make you end up on a gatekeeper’s dinner plate. Patience is a virtue one must acquire before one can succeed in everything.

Upcomers should understand that choosing music as a career is a life choice. They need the assistance of an A-list artist but if they can get it, they don’t have to cry about it!

Lady Ponce - How established musicians influence the growth of new ones - Blackstyle


Spoiler alert! Here comes the rant:

 If you think you need a bridge, start learning how to build one. If an A-list artist doesn’t “want to do” must you do the same to the people that come after you? In the absence of a bridge, defy the status quo and build your bridge so that those coming after you won’t have to. 

Be a leader and not a big crying baby. Cameroon is beautiful and full of opportunities. Stop adding to the problem and be a solution.

And to the A-List artist reading this post, you should be ashamed. The system you complain so greatly about what have you done to ameliorate it?

You want to be venerated and praised!

You want fans to fill up your halls and buy your tickets but all you think of is yourself. You are exactly the problem with the system you Speak about.

To the Upcomer reading this, be aware of your capabilities. People will fear what they don’t understand and I think most A-list artists fear you. They fear you because they think you are talented even more than them. They won’t give you a hand because they fear you will take thier place while making them relics of the past. They feed off attention and want the spotlight to stay on them. 

But they are not gods. They can bleed the same as you. They have everything to lose if they refuse to give you a helping hand while you have everything to gain if they don’t. They know your talent is enough to put them out of business and I urge you to do just that.

Put them out of business, but not with hate. Let love and your talents lead the way as you get ready to bulldoze every obstacle that comes your way. Either obstacle is making way for you or you are driving through it

We wish you the best.

Go into the world and blow. Also, Make sure you release more music this 2023. 


Any comment for us?

Post them in the comment section below. We love reading from you too.

Adios!

Opinion---The-Illiterate-Old-Pancho,-A-National-treasure--Blackstyle-Media

Cameroonians philanthropist, Comedian and social activist Cyprian Egomang Tayong popularly known as Old Pancho CY International on Saturday, July 2nd, 2022 successfully hosted an art show that cut across different arts and talents in the Cameroon entertainment industry.

The event held at the prestigious mounted hotel saw the light of famous artists, comedians, and dancers the likes of Grace Decca, Tzy Panchak, Caro and Copees, Auntie Felicia, and a host of others.

The post-show however hasn’t been much talked about by netizens on social media leaving us with the impression it went well, ironically, knowing Cameroon’s entertainment culture cos if there was a downside to the event we would find most of the blogs and social media users laying emphasis on the blunders and not the merits of the occasion.

Opinion---The-Illiterate-Old-Pancho,-A-National-treasure--Blackstyle-Media

Old Pancho who has become a household name due to his controversial standpoint on events in Cameroon’s entertainment sector has come under strong criticism from the stakeholders and fans of Cameroon showbiz since he started his 80-20 campaign in favor of home consumption of Cameroon art over Nigerian content.  

These criticisms range from insults questioning his very personality as a comedian, his educational background, lack of orientation, and even full-scale life threats.

If these criticisms have had any effect on the comedian it has definitely been to his benefit as he has successfully used that clout to enforce his ideology and patriotic philosophy of putting Cameroon on the map.  

The purpose of his campaign was/is not to eradicate Nigerian music from our airwaves but a call for identity and recognition in valuing and preserving what we have.

We wouldn’t be recognizing and enjoying Nigerian music the way we did if Nigerians didn’t appreciate and invest in their artists.

Opinion---The-Illiterate-Old-Pancho,-A-National-treasure--Blackstyle-Media

Cameroon is economically stronger than most of the French-speaking countries of sub-Saharan Africa like Senegal, Mali, Benin, and even English-speaking countries like Kenya, Rwanda, Tanzania and Uganda.

However, go to these countries and you will find artists that have been canonized with legendary and immortal status appreciating their work in the development of their respective entertainment industries.

Today it is common to find artists like Diamond Platnumz and Angelique Kidjo from Tanzania and Benin respectively, receiving Grammy and other international awards left and right.

That didn’t just happen by chance, they were lifted by their very local population for the world to see.

The Cameroon social media spectrum is saturated with more critics and pessimists rather than builders, a concept well understood even by the country’s politicians who usually quantify them as ‘toothless bulldogs.

This trend won’t help us any time soon if there isn’t a change in mentality towards supporting and promoting our craft above foreign content.

How often do you find a crowd of over a thousand chasing an artist as he made his way into a concert or following his/her car as he/she makes exit from the show grown?

The answer is ‘rare’, so what do you think would attract a foreign artist to want to do a “Grammy deserving’ collabo with that artist who can’t pull his/her own crowd along.

And mind you it’s not like we are short of talents, we just have a taste for the bad side and pay less attention to the juice.

Opinion---The-Illiterate-Old-Pancho,-A-National-treasure--Blackstyle-Media

The Nigerian Afrobeat that has today gained world recognition didn’t just happen by chance.

It took legends like Fela Kuti who put his life on the line towards that course and today artists like Wizkid, Burna Boy, Davido and many others are benefiting enormously from that solid foundation he laid with the support of the Nigerian local population. 

Worth noting is the fact that there was a time when Cameroonian ‘makossa’ and Congolese Rumba dominated the African music scene over Nigerian music.

This lack of support has resulted in many Cameroon artists establishing and even sorting foreign identities abroad.  Over the years we’ve seen award-winning artists from Cameroon like Manu Dibango, Wes Madiko, Henri Dikongue, Sam Fan Thomas, and Richard Bona, take on foreign nationality and build musical legacies abroad where they felt their talent is much more appreciated.

This tendency is not only common in the arts and entertainment but in other areas like sports and technology.

Today we find illustrious talents like Kylian Mbappe, Aurelien Tchouameni, Joel Embiid. Yannick Noah, among others, endorsed in multi-million dollar deals abroad, but can’t invest back home as much as they would love cos, they picked up a foreign identity along the road to success. 

Recognized. The effect is very visible on the performance of our national football team who can’t match the achievement of their predecessors like Samuel Eto’o and Roger Milla, because the team is short of talent. 

Opinion---The-Illiterate-Old-Pancho,-A-National-treasure--Blackstyle-Media

It is there for a general call for concern for Cameroonians to start trusting and investing in home talents just like our ‘Papa Eto’o’ is doing at the helm of FECAFOOT, where in a few months we have seen his ‘radical’ reforms turn our local football into a focal point in African sports. 

The blackstyle media team applauds the efforts of Old Pancho CY International aka Nyanga Druss aka Dirty little bird. We say bravo to your efforts and may the good God continue to give you the strength to drive on.

Opinion---Magasco-defends-his-‘Bobe’-Persona-amidst-Saga

Since the turn of the year 2022, if there is one web series Cameroon’s English-speaking showbiz community has followed without being charged a subscription fee, it must be the ‘Magasco-Max- Falone Circus’. Sounds a good title for a movie doesn’t it?

We have heard various angles of the story without a comprehensive and unanimous standpoint. Just as Barr.

Chombeng Allen puts it ‘people here swearing and cursing the lady when they have given other men’s kids to different dads knowingly’.

Opinion---Magasco-defends-his-‘Bobe’-Persona-amidst-Saga

Today we find a post with Falone begging to Fix issues with Max, in the next post we find Max crying over being betrayed by Falone, and the following day we find Falone warning Magasco to stop spreading rumors about her begging Magasco to come back into her life.

However, the purpose of this write-up is not to decipher who is the victim or villain in this brouhaha but to commend the maturity and professionalism of Magasco amidst the turmoil.

This story is not so unique from what happens in our communities and neighborhoods on a daily basis but if it has caught our attention is due to the fact that it involves a renowned public personality.

But here is the irony, since Magasco made released a video on social media wishing happy birthday to the estranged wife we have heard little or nothing from him on this issue.

Most of the information about events that followed is gotten from Max and Falone, one is tempted to think they are cloud chasers, maybe that was a key role in Falone’s marriage to Magasco.

Opinion---Magasco-defends-his-‘Bobe’-Persona-amidst-Saga

If there is one thing we can all unanimously agree it’s the fact that resorting to social media has never delivered a positive mediation to our personal issues.

In the midst of all the noise, Magasco has exhibited a ‘father-figure’ persona hence the reason why he is ‘bobe’ which in Kom means ‘father’.

One key attribute of a father is his ability as the man of the house to be able to control and keep whatever happens in his house out of public reach.

Unlike other artists who would find themselves in such a mix, the artist has seemingly gone about enhancing his music business and tours thrilling us with beautiful singles such as ‘Yes I Do’  off his album affection’. 

That’s maturity and from our theme, we say kudos to Bobe Magasco.

tik-tik-the-new-cash-cow---blackstyle-Media

Social media has played a big role in a lot of people’s lives today; I mean taking them from grass to grace.

We have people today who because of these media platforms have become celebrities without any special talent.

They are well known for being online and out of nowhere they become celebrities and are paid so much money to come online.

It is true that every job is a job but this group of people has been criticized a lot (a story for another day).

The media today has helped a lot of people to build their careers, this includes our focus of the day: TikTok.

A lot of people go there to have fun, some go there for competition (who fine pass who) , while others go there to take their careers to another level.

I know of artists who are doing extremely well today because of this app (they are known today because of the app).

Even some established artists don’t play with the app. You see them make sure their songs trend on this app even before the official release of the songs.

We have the likes of Asaba, Phillbill, Askia, Kiss Daniel, Don Jazzy, and many others. I mean you see some of them there making sure the work is done and done well.

We can’t talk about TikTok without speaking of Comedians!!

There is a lot that is known worldwide because of the TikTok app we talk of the likes of, Lawrenzo, Dorcas, majake zizu , sabinus, Anit ferily, and more.

All the above-mentioned names are well known today because of their talents but we can’t deny the impact of the TikTok app on their success too.

Not forgetting the movie stars who also make good use of the app to further boost their careers. We have the likes of Syndy Emade, Mercy Johnson, …etc

I mean there are a lot of Influencers Who have signed deals with companies like Guinness because of the number of followers they have and the influence they have on these followers.

Facebook and Instagram have been here but growing on these apps is not easy to talk less of getting paid on them, unlike TikTok. Many entertainers if not all, are trying to get a spot on this bus

.

tik-tik-the-new-cash-cow---blackstyle-Media-v2

TIK TOK won’t last long!

 

There is a rumor going about now but no one has given us a reason why! Not to my knowledge ohh!

But before it comes to an end, let’s make good use of it. ( make we use this think blow ourselves noh. Bombs no be was level sef)

A lot of youths are making millions out of the app through their creations.

They call themselves content creators and grow hosts. The money they make is a result of Virtual gifts they receive from their followers.
These gifts are then transformed into coins and from coins to dollars and then they cash out.

It is true nothing good comes easy and there’s a lot of work to put in, but when the work is put in, there comes the joy of the pay.

Although the app has a fraction of the money made through the gift, one still loses nothing from that.

SAMUEL-ETO-AND-THE-FECAFOOT-OFFICE----Blackstyle-Media

Since Samuel Eto’o Fils took over as the president of the FECAFOOT OFFICE in Cameroon, people have been praising him for the good work he has been doing especially with the national team (Indomitable lions).

However, many others have raised their criticisms as they describe some of his actions as harsh and uncalled for.

These criticisms came as a result of him relieving some workers at the FECAFOOT office, of their duties due to some irregularities he noticed that didn’t go down well with him.

Also, some people still criticized him for calling out the team players after their last match, expressing his disappointment as to the results of the match. And him asking them to work harder.

Now a lot of people fail to understand that, for a new road to be built, a few trees have to be taken down and that is exactly what Samuel Eto’o is trying to do.

He seemingly didn’t have a bed of roses when he started his career as a young footballer and he’s trying to ameliorate the conditions for the current players but he doesn’t want to let his efforts go to waste.

He wants them to also produce good results to complement his efforts and that’s why his actions might seem a little hard.


We asked for a change and Samuel Eto’o is bringing in the positive change. We hope that change lasts.

Article - Marriage-in-the-Cameroon-Music-Industry---Blackstyle-Media

Some Cameroonian music fans have given their opinion on marriages in the industry, most of them think marriages can’t last in the industry, the reason being that there’s been a few failed marriages in the industry.

However, this opinion has been proven to be false as there are marriages that keep getting better every day. Let’s analyze a few of these unions below.

Article - Marriage and the Cameroon music industry - Magasco and Wife - Blackstyle Media

MAGASCO AND FALLON

It came to many as a shock when magasco announced his engagement and wedding to Fallon on the media as everyone thought he was going to make things official with his baby mama instead.

However, the entire social media embraced his choice and it was going well until one faithful morning when Fallon took to her Instagram saying she wants a divorce cause she was lured into the marriage and she doesn’t want it anymore.

Magasco came debunking the allegations and claimed everything was fine but two hours later, videos and pictures of Fallon emerged online of her and her alleged ex-boyfriend, celebrating her birthday in limbe and the atmosphere seemed so romantic.

That’s how separation came in.

Marriage and the Cameroon music industry - Askia and Quilla

ASKIA AND QUILLA

This was of the most envied marriages in the industry as they both seemed so in love and happy with each other.

It all looked like a bed of roses until Mami Bakala decided to speak up about the many ills she has been facing in the marriage and then decided to call for separation since the marriage was messing with her mental health.

Quilla on the other hand has never spoken his own side of the story to date but keeps changing his relationship status on Facebook from married to single and then to In a relationship.

We still hope to hear his side of the story.

Marriage and the Cameroon music industry -Daphe and Husband - Blackstyle Media

DAPHNE AND WILLIAMS

Daphne, the queen of the Cameroonian music industry got married to her sweetheart Williams.

They both have been married for a while now and they’re so happy together and their special bond keeps getting stronger and stronger by the day.

We hope and pray it remains that way and that they spend their forever together.

Marriage and the Cameroon music industry -numerica-and-wifey - Blackstyle Media

NUMERICA AND FESE EVA

This is an example of a marriage to emulate. These two have been together for over four years and have been married for over two years.

Although they don’t their marriage a lot on social media, Fese, however, posts lovely photos of them on her timeline once every now and then and there have been no rumors of separation or divorce affiliated with their union.

Fese who’s also her husband’s stylist has been doing a great job and she keeps doing it. We pray their union keeps waxing strong by the day.


It is true that there are no perfect unions or marriages but there however exist good marriages and marriage is not all thorns as people portray it sometimes.



We still have some couples in the industry who are still courting like MEL.B AKWEN and K 9ine.

We hope to celebrate many more marriages in the industry and hope that they all have their happily ever afters with their spouses.